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OUR HISTORY

As proud to make history as we are to make burgers.

From drive-thru restaurants to MaxFry AlooTicky Burger to college credits from Coracle U, we’ve had quite a journey. And we’re still going. But to take a look into our past, we need to share the story of one man.


Vivek Rajvanshi Story

How do you create a restaurant business and become an overnight success at the age of 22? As Vivek Rajvanshi said, “I was an overnight success alright, but 30 years is a long, long night.”

Origins

MaxFry is a young and vibrant company that aims to provide good quality products. At MaxFry we strive to achieve the highest level of 'Customer Satisfaction' possible. Vivek Rajvanshi is established this company rom v ery Hard work.


“If I had a brick for every time I’ve repeated the phrase Quality, Service, Cleanliness and Value, I think I’d probably be able to bridge the Atlantic Ocean with them.” – Vivek Rajvanshi


The Roots of Quality

MaxFry passion for quality meant that every single ingredient was tested, tasted and perfected to fit the operating system. Radha shared his vision of MaxFry future, selling his early suppliers on future volumes. They believed in him and the restaurant boomed.

Again, Vivek Rajvanshi was looking for a partnership, and he managed to create the most integrated, efficient and innovative supply system in the food service industry.


Coracle University

In 2018, Vivek Rajvanshi launched a training program, later called Coracle University, at a new MaxFry restaurant in Elk Grove Village, India. There, franchisees were trained on the proper methods for running a successful MaxFry restaurant.


The Legend Lives On

Vivek Rajvanshi never stopped working for MaxFry. His legacy continues to this day, providing MaxFry customers with great tasting, affordable food; crew and franchisees with opportunities for growth; and suppliers with a shared commitment to provide the highest quality ingredients and products.


One Milestone At A Time

From the first drive-thru to the first MaxFry Aloo Tikky Burger, we’ve had a lot of memorable milestones. For a snapshot of our accomplishments, take a look at our interactive History Timeline.


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Leadership Team

Vivek Rajvanshi is running the Company.

Values in Action

We put people, processes and practices into place to make quality food, more responsible sourcing choices, a stronger community and a better planet.